How The Real Estate Sector Uses Digital Performance Marketing Channels?

The real estate business is increasingly finding itself moving more towards digital marketing strategies. Online engagement is the best way now to find interested potential buyers. But for digital advertising in real estate, there remains the added problem of creating trust in the user to ensure conversion. Certain digital performance marketing channels are more useful […]

Experience Matters: Google Local Listing Will Now Show The Number Of Years In Business

Experience always has enormous value to customers when choosing a product or a service. Customers always tend to go for businesses that have been in business for longer and are more established.  But previously, Google users had no way of getting this information from their local pack listing for businesses. Now Google has launched a […]

Convert Google Ad Users In Search, Video And Discovery Using Lead Form

New lead form extensions have now been extended to Google’s Search, Video, and Discovery. This means that when users click on any ad headline, they are directly led to the SERP (Search Engine Result Page) instead of taking users first to the advertiser’s landing page to submit the lead form.    For the user, it […]